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Birchbox ‘Boxes’ 2013 CEW Winners

Some of the winning products are being packaged as limited edition 'discovery' boxes.

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By: Jamie Matusow

Editor-in-Chief

Birchbox has partnered with Cosmetic Executive Women (CEW) to create two limited edition boxes featuring the winners of the 2013 Beauty Insiders’ Choice Awards.

“Our CEW members are the thought leaders in the beauty industry and they honor only the most innovative new products with Beauty Insiders’ Choice Awards,” said Carlotta Jacobsen, president of CEW. “Through our partnership with Birchbox, we’re thrilled to be able to share this curated collection of our award-winners with consumers.”

The two new limited edition boxes launched on July 23rd. They are:

The Mass Appeal Box, $12 (shown) contains:
Simple Revitalizing Eye Roll-On; Burt’s Bees Ultimate Care Hand Cream; Revlon Just Bitten Kissable Balm Stain; L’Oréal Paris Infallible Eyeshadow; Nivea A Kiss of Olive Oil & Lemon Moisture Rich Lip Care; Olay Pro-X Spot Fading Treatment

The Prestige Box, $18, contains:
JULEP Essential Cuticle Oil; JULEP Nail Color; IT Cosmetics Brow Power Universal Brow Pencil; Living Proof Prime Style Extender; LA FRESH Eco-Beauty Oil-Free Face Cleanser, Scented; and Elizabeth Arden PREVAGE Anti-Aging Triple Defense Shield Broad Spectrum Sunscreen SPF 50.

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